Branding guide

 

WELCOME TO AMERICAN TALL 

Although it might seem that we just appeared over-night, we’ve always been here - we are the folks who fought endlessly with our bosses, trying to get the brands we worked for to extend sizes to include tall sizes. A few of us industry veterans got tired of hearing that tall men and women don’t represent a viable market, and we set out to prove that you do.

We know the frustration of reaching for a "tall shirt", putting it on and hoping it’s long enough; or standing in a store measuring all the "tall pants" in an effort to find the one pair that MIGHT cover the ankles.

It’s an injustice and we are the kind of people who always seem to root for the underdog, the little guy. Funny - you, the “little guy”. But our stated mission is to offer you the tall clothing you reach for day in and day out - the comfortable, core items that form the bulk of your wardrobe. The “elevated basics” as we call them. We also want you to enjoy the season’s trendier styles and colors, and as we grow, we will continue to extend our collection of tall men's and women's fashion.

WWE® is an integrated media organization and the recognized global leader in sports entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, premium live events, digital media, and publishing platforms. WWE’s TV-PG programming can be seen in more than 1 billion households worldwide in 25 languages through world-class distribution partners including NBCUniversal, FOX Sports, TNT Sports, Sony India and Rogers. The award-winning WWE Network includes all premium live events, scheduled programming and a massive video-on-demand library and is currently available in approximately 165 countries. In the United States, NBCUniversal’s streaming service, Peacock, is the exclusive home to WWE Network. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found at wwe.com and corporate.wwe.com.